EquiManagement Magazine July-August 2017 Edition


This year, EquiManagement began providing an online version of the full magazine, including all editorial and advertising. We invite you to open and download your personal version of the July-August issue of EquiManagement magazine in PDF format.


The cover story for the July-August 2017 issue of EquiManagement magazine was When Equine Veterinarians Become Parents. If you are an older practitioner (or even a younger practitioner) who is not interested in becoming a parent, you might dismiss this article. However, if you are going to work in a multi-vet practice, there is a high probability that one of your colleagues (or your practice owner) will face the challenges of becoming a parent through birth or adoption. This life event potentially will affect everyone in the practice, not just the new parent.

If you are a solo practitioner, this article might help you understand how you can compete or cooperate with a colleague in your area who is becoming a new parent.

The survey on which this article was based was conducted by AAEP Board member and veterinary business consultant Amy Grice, VMD, MBA. The survey reveals some of the problems and successes of combining a veterinary profession with parenting.

We also have two articles on insurance, one in our New Vet Column and one titled Plugging Policy Gaps. Before you skip on to the next topic, keep in mind that every veterinary practice needs insurance, but not all practices need the same coverage. Do you have what you need to protect yourself personally as well as professionally?

Competitive Environment can show you how analyzing the competitive position of your practice that you can make more effective strategic decisions about your future.

Whether you want to add a room or build from scratch, you only have one chance to get your hospital room sizing right. The article Sizing Rooms for Equine Hospitals can help you make the right decisions.

Data-Driven Marketing offers you tips on using data to create more successful marketing campaigns for your practice.

The USDA’s survey of the horse industry has been released, and the NAHMS Report Summary show areas where veterinarians can make inroads in horse health care.

Have you ever worried about your risk and exposure when you use compounded products in your veterinary practice? Cases Clarify Compounding Liability by Denise Farris, JD, can help you understand your legal position.

The ability to communicate clearly and effectively with clients is essential to our success as veterinarians. You can learn more about communication with clients and other equine professionals in Interprofessional Communication by Colleen Best, DVM, PhD.

We also partnered with Boehringer Ingelheim Animal Health to bring you a year-end series of articles on work-life balance and wellness. In the article Communication Styles you can understand your own communication style and those of your colleagues and clients, which can help you be more successful.

 In our Keeping Up column designed to help you “keep up” with the latest equine veterinary research, one topic was Duration of Response to Equine Rabies Vaccine. This is a topic that your clients probably are discussing, and it might help you educate them on why vaccinating horses against rabies is necessary.

Other topics in this issue’s Keeping Up column were Colitis Cause: New Research Show Microflora Shifts; IgG and IgM Response to West Nile Virus and Eastern Equine Encephalomyelitis Vaccines; and Seasonal Influence on Hormone Responses to TRH Stimulation Testing in PPID Horses.



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