The Equine Network (“Equine Network”), the market-leading tech-enabled membership services platform to the $130-billion U.S equine industry, today announced it has completed the acquisitions of The Horse: Your Guide to Equine Health Care and TheHorse.com (together, “The Horse”). Terms of the transactions were not disclosed.
The Horse products provide up-to-date, understandable and practical information on equine health, care, management and welfare. Since 1995, The Horse: Your Guide to Equine Health Care, which is reviewed by a board of American Association of Equine Practitioners (AAEP) veterinarians, has provided essential information for responsible horse owners and caretakers involved with any breed or discipline. TheHorse.com offers more than 35,000 articles, videos, webcasts, slideshows, infographics, fact sheets, special reports, podcasts and other vetted information. The Horse team also provides custom marketing services for various companies, associations and non-profits.
The Horse products will augment Equine Network’s core information offerings and audience reach. The acquisition also positions Equine Network to play a significantly greater role in continuing to connect equestrians of all disciplines with reliable equine health care resources.
“The Horse is an incredible resource for horse owners and professionals, and we look forward to helping their team continue to produce top-notch equine health care content,” said Equine Network CEO Tom Winsor. “With the combined resources of the Equine Network and the expertise from the team at The Horse, equine health care information will be more accessible than ever to the horse owners that seek it.”
With the addition of The Horse, Equine Network has positioned itself as the largest equine-focused information and membership services company in the country, including a powerful and proven educational model serving thousands of active subscribers and generating incredible growth. Equine Network’s other offerings include member-only competitions, roadside assistance, online learning, and other proprietary content. Equine Network will continue to build and acquire additional services and solutions to enable its current and future members to more easily enjoy and participate in the equine industry.
“The Horse and Equine Network share the same goal of providing stellar resources for the equine community,” said Marla Bickel, publisher of The Horse. “We are very excited to join the Equine Network team and look forward to expanding the tools we can provide to horsemen and horsewomen.”
About The Horse
The Horse crafts and disseminates the latest and most reliable equine health care information and content for hands-on horse owners, managers, and professionals involved in any breed or discipline.
About The Equine Network
Equine Network is a tech-enabled membership services platform designed to entertain, support, and inform the equine community. The Company’s offerings include unique tech-enabled services for horse owners, live equestrian competitions, innovative content, and engaging digital experiences.
About Growth Catalyst Partners
Growth Catalyst Partners is a middle-market private equity firm investing in information, marketing, and tech-enabled services businesses. GCP’s strategy involves targeting growth segments of industries and identifying and building market-leading companies with breakout potential. GCP partners with company founders and owners along with top executives within those industries and provides capital, proprietary deal origination and operating expertise to the management teams. GCP’s team has deep sector expertise and has led hundreds of transactions and successful investments in services businesses for over 20 years. Since the firm’s founding in 2015 GCP has completed over 50 acquisitions across its ten industry-leading platform companies. For more information, visit www.growthcatalystpartners.com.